Hello!

I’m a product design and UX leader with 15+ years of experience turning complex challenges into intuitive, human-centered solutions. From SaaS platforms to medical and insurance tech, I lead digital transformations that deliver real results—boosting customer satisfaction, platform performance, and business impact.

Proven Design Leader

Projects

Modernizing Health Plan Selection

Unified enrollment experience across ACA & Medicare—powered by a modular design system.

Modernizing Health Plan Selection

Unified enrollment experience across ACA & Medicare—powered by a modular design system.

Modernizing Health Plan Selection

Unified enrollment experience across ACA & Medicare—powered by a modular design system.

Proven Design Leader

Driving strategic innovation, fueling user-centered solutions.

Product Design Leadership

Modernizing Health Plan Selection

Unified enrollment experience across ACA & Medicare—powered by a modular design system.

Product Strategy

Digital Agent Training Platform

Unified enrollment experience across ACA & Medicare—powered by a modular design system.

Innovation & AI Integration

Ascend VoIP Compliance Upgrade

Redesigned Ascend’s VoIP calling system to meet CMS mandates, streamline compliance, and boost agent efficiency.

User-Centered Design

FDA-Compliant Digital Redesign

Redesigned a critical manufacturing workflow to recover lost productivity, meet FDA mandates, and boost employee morale.

Projects

Real World Impact:
UX Strategy & Innovation in Action

From human-centered product design to digital transformation, my work focuses on solving complex challenges and creating seamless user experiences. Explore my portfolio to see how I’ve led strategic initiatives, improved usability, and delivered results across industries.

Medicare Consumer Site

Medicare Consumer Site

Ascend VoIP Call Feature

Ascend VoIP Call Feature

Manufacturing Digital Workflow

Manufacturing Digital Workflow

Ascend Marketplace Training App

Ascend Marketplace Training App

Affordable Care Act Marketplace Plan View

Affordable Care Act Marketplace Plan View

Capabilities

Creative studio with
art & technologies.

Play Video We work in the fields of UI/UX design and art direction.

Website & Mobile App Design

Using year-over-year design approaches and latest techs, we will ensure that your new website will be visible, accessible, and treads lightly.

Motion Graphics & Animation

Cepteur sint occaecat cupidatat proident, taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole.

User Experience

Cepteur sint occaecat cupidatat proident, taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole.

Step 1.

User experience and brand strategy preparing.

Profesionales del diseño gráfico proident, taken of my entire soul, like these sweet mornings of spring which I enjoy whole. Diseñador Gráfico y Digital y además como greate idea.

Step 2.

Resources preparing for the post-launch.

Profesionales del diseño gráfico proident, taken of my entire soul, like these sweet mornings of spring which I enjoy whole. Diseñador Gráfico y además como.

Step 3.

Core UI components developing and testing.

Profesionales del diseño gráfico proident, taken of my entire soul, like these sweet mornings of spring which I enjoy whole. Diseñador Gráfico y Digital y además como greate idea.

Awards & Honors

The awards won
by our project.

Our clients describe us as a product team which creates amazing UI/UX experiences, by crafting top-notch user experience.

5x Developer Award

2x Best Website

3x Site of the Day

2x Best Homepage

5x Mobile of the Day

Collaboration

Got a project?
Let’s talk.

We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.

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Medicare Consumer Site

A large insurance company faced a growing loss of Medicare clients to smaller, tech-savvy online brokers, due to its suboptimal digital enrollment experience. While…

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Ascend VoIP Call Feature

This project focused on enhancing Ascend’s Medicare Sales and Enrollment platform, specifically the outbound calling feature, RATE, to comply with new CMS regulations that…

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Manufacturing Digital Workflow

View Project

Ascend Marketplace Training App

The client, a large insurance broker, required a mobile-first training solution to improve agent onboarding and reduce reliance on support, addressing challenges they had…

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Affordable Care Act Marketplace Plan View

This project involved redesigning the Ascend Medicare and ACA Marketplace Sales and Enrollment platform to create a streamlined, consumer-focused experience for users reviewing their…

  • Strategy

    UX Strategy, Product Strategy, Brand Strategy

  • Design

    Product & UX Design

  • Client

    Bloom Insurance

  • Team

    Data Architect, Development Lead, Security Lead, Product Manager, Product Designer

  • Duration

    12 weeks from kickoff to Medicare implementation.

  • Tools

    Figma, FigJam, Confluence, Jire

  • Tags

    Case Study

View Project
June 3, 2020

Stickers Pack

We’ve created a unique visual system and strategy across the wide existing spectrum of visible mobile applications and found yourself in a wide, straggling…

  • Strategy

    Brand, UX Strategy

  • Design

    UI/UX Design, Art Direction

  • Client

    Envato

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